Our complete suite of services:
Public Policy and Research Unit
Our Public Policy and Research Unit is the intellectual backbone of our campaign strategy, providing the profound insights and analysis that inform every decision we make. We develop comprehensive issue primers that delve into the heart of the matters that concern voters most, from healthcare and education to infrastructure and economic development.
Our team meticulously tracks the promises made in party manifestos, holding leaders accountable and ensuring that the people’s voice is always remembered. We profile the top 50 leaders in each constituency, identifying their strengths, weaknesses, and potential impact on the electoral landscape.
We provide strategic inputs that keep our clients ahead of the curve by staying attuned to the latest news and developments. Through carefully crafted talking points, articles, and blogs, we shape the public discourse and build the narrative that drives our campaigns forward.
Information and Technology
Our Information and Technology Unit is the driving force behind our cutting-edge approach to campaign management. We develop state-of-the-art applications like our Volunteer Management System (VMS) that streamline coordination and communication among our team members and volunteers, ensuring seamless execution of our strategies.
Our digital library is a centralised knowledge repository that provides our team with instant access to critical information and resources. We measure the impact of our campaigns through sophisticated analytics tools, constantly refining our approach based on real-time data and insights.
In an era of misinformation, our Fake News Meter (Fake-o-meter) helps us identify and combat false narratives, ensuring our campaigns are always grounded in truth and accuracy. Our D-Day Voter Management App enables us to mobilise and direct our resources on election day efficiently. At the same time, our suite of voter engagement apps allows us to connect with the electorate on a personal level, fostering meaningful relationships and driving turnout.
Media Management and Monitoring
WarRoom Strategies’ Media Monitoring and Management Unit gives you unprecedented control over your public image. Our proprietary WarRoom Intelligence Network (WIN) Suite keep a vigilant eye on the media landscape, tracking every mention and sentiment across print, broadcast, and digital platforms.
Our seasoned media professionals cultivate deep relationships with national and state media outlets, ensuring our clients’ news and articles receive the attention they deserve. We gather real-time feedback on events, news, and constituency sentiment, enabling us to adapt our strategy and stay ahead of the narrative. Through our extensive network of stringers, we have our finger on the pulse of every region, allowing us to identify and address potential challenges before they escalate.
With our Media Monitoring and Management Unit, our clients can rest assured that their voice is always at the forefront of the conversation, shaping public opinion and driving the agenda.
Call centre solutions
Our Call Centre Solutions Unit is the hub of our voter outreach efforts, serving as the vital link between our campaign and the people we serve. Our highly trained agents engage with voters on a personal level, answering their questions, addressing their concerns, and gathering valuable feedback that informs our strategy.
We gauge public opinion through targeted surveys and polls and identify the issues that matter most to the electorate. Our call centre also serves as a command centre for our field operations and volunteer management, ensuring that our team is always coordinated and working towards a common goal.
We leverage the power of technology to amplify our message and reach voters where they are. Our WhatsApp group infrastructure lets us disseminate information and engage with supporters in real-time. At the same time, our bulk SMS and audio bridge capabilities enable us to reach a broad audience quickly and effectively.
Volunteer programs
Our Volunteer Program is a formidable force in the political arena. It is focused on sophisticated digital manoeuvres to counter opposition narratives and engages in effective trolling when necessary.
Through door-to-door campaigns, our volunteers engage with voters on a personal level, listening to their concerns and sharing our vision for a better future. They serve as our eyes and ears on the ground, providing valuable intelligence that informs our strategy and helps us stay attuned to the people’s needs.
Our volunteers are also content creators, using their unique perspectives and experiences to highlight the issues that matter most, from rural distress to urban development. By amplifying these voices, we create a powerful narrative that resonates with voters and inspires them to take action.
Creative Services
Our Creative Services Unit is the artistic powerhouse behind our campaigns, crafting compelling visuals and messages that resonate with voters on a deep, emotional level. From designing eye-catching newspaper ads and communication documents to developing powerful campaign slogans, we create a cohesive brand identity that sets our clients apart from the competition.
Our talented designers, copywriters, and producers work together to develop 360-degree election campaigns that engage voters across every touchpoint. We understand that every voter segment has unique needs and concerns, which is why we create targeted messaging that speaks directly to their hearts and minds.
The power of music and visual storytelling cannot be overstated. That’s why we produce captivating songs in local languages and create ad films and jingles that stick in voters’ minds long after they’ve heard them. Our creative output is aesthetically pleasing and strategically crafted to deliver results.
Opinion Polls and surveys
Our Surveys and Polls Unit is the pulse of the people, providing invaluable insights into voters’ hearts and minds. Through meticulous opinion polls and exit polls, we gauge the electorate’s sentiment and predict electoral outcomes with unparalleled accuracy.
We assess the government’s performance, scrutinise the popularity of party leadership, and identify prevailing public issues. This data is pivotal in sculpting campaign direction and refining messaging.
By identifying the top issues that matter most to voters, we enable our clients to craft a platform that resonates with the people. Through innovative crowdsourcing techniques, we gather ideas and feedback directly from the electorate, ensuring that our clients’ manifesto reflects the actual needs and aspirations of the people. This equips our clients with the foresight to navigate political landscapes and curate resonant, policy-driven narratives that speak directly to the voters’ hearts and minds.
Events and Rallies
Our Events and Rallies Management Unit is the driving force behind our clients’ most impactful moments on the campaign trail. We conceptualise and execute town halls and TEDx-style talks that allow our clients to connect with target voter segments on a deep, personal level, fostering meaningful dialogue and building lasting relationships.
Our experienced event planners and logistics experts bring creativity and precision to every event we manage, from high-energy road shows and job fairs to industry meets, startup conclaves, and NRI gatherings. We understand that every event is an opportunity to showcase our client’s vision and values, and we work tirelessly to create immersive experiences that leave a lasting impression on attendees.
When it comes to rallies and Nukkad Sabhas, our team is unmatched in its ability to mobilise crowds, manage logistics, and create an electric atmosphere that energises voters and drives turnout. We provide end-to-end management for high-stakes media events like press conferences and manifesto releases to ensure our client’s messages are delivered with clarity and impact.
Public Relations, Public Affairs, and Crisis management
Our Public Relations, Public Affairs, and Crisis Management Unit is the guiding force that helps our clients navigate the complex intersection of politics, policy, and public opinion. We are strategic partners who work tirelessly to build and protect our clients’ reputations and to position them for success in an ever-changing political landscape.
Through proactive public relations campaigns, we shape the narrative around our clients’ priorities and achievements, ensuring their message resonates with key stakeholders and the broader public. Our deep understanding of the policy-making process allows us to develop and execute public affairs strategies that advance our clients’ interests and build alliances with decision-makers at every level of government.
But we know that even the best-laid plans can be upended by unexpected crises. That’s why our team is always on call, ready to act immediately to mitigate damage, correct misinformation, and protect our clients’ hard-earned reputations.
At the heart of our work is a commitment to integrity, transparency, and results. Trust is the foundation of all successful relationships, and we work every day to earn and maintain the trust of our clients, their stakeholders, and the public at large. Our unparalleled expertise and unwavering dedication help our clients overcome even the most demanding challenges – and emerge stronger than ever.
Knowledge and Content Management Services
Our Knowledge and Content Management Unit transforms your expertise into a competitive weapon. In today’s knowledge-driven economy, thought leadership wins. We’re the partners who mine your intellectual capital and then forge it into a strategic asset that propels you ahead of the competition.
We don’t just gather knowledge; we make it actionable. Benchmarking studies and best practice research illuminate your critical success factors, keeping you ahead. Our experts tailor knowledge management processes and KPIs for your party or department, allowing you to harness, organise, and leverage your collective expertise.
Stunning content is your key to engagement. We transform complex ideas into compelling multimedia formats – dashboards, data visualisations, articles, and videos – that captivate your target audience. Your stories become tools that inspire action and deliver tangible results.
Training Programs
Our Training Program Services Unit is the catalyst that empowers political leaders, party workers, and government officials to become more effective communicators, leaders, and public servants. Our partners provide the skills, knowledge, and tools our clients need to navigate the complex challenges of the modern political landscape and build lasting connections with the people they serve.
Our leadership training programs are designed to help politicians and government officials develop the vision, strategy, and decision-making skills they need to lead with confidence and integrity. We work closely with our clients to identify their strengths and areas for growth, and we provide personalised coaching and support to help them reach their full potential as leaders.
But we know that successful political campaigns and effective governance require more than strong leadership—they also require a dedicated and skilled team of volunteers and spokespersons. That’s why we offer comprehensive training programs that help party workers and supporters become more effective communicators and advocates for their cause. From public speaking and media relations to grassroots organising and voter outreach, we provide the tools and techniques that help our clients build a powerful and engaged network of supporters.
At the heart of our Training Program Services Unit is a commitment to lifelong learning and personal growth. The most successful political leaders and public servants are those who are constantly striving to improve themselves and better serve their constituents. With our innovative training programs and our dedication to our clients’ success, we help them become leaders who inspire trust, build bridges, and change lives.
Media Planning and Buying Services
Our Media Planning and Buying Services Unit is the strategic powerhouse that helps our clients cut through the noise and connect with their target audiences in a crowded and competitive media landscape. We leverage data, technology, and creativity to develop and execute media strategies that deliver measurable results and maximum ROI.
Our team of experienced media planners and buyers deeply understands the ever-evolving media ecosystem, from traditional channels like TV, radio, and print to the latest digital and social media platforms. We use advanced analytics and audience insights to identify the optimal media mix for each client, ensuring their message reaches the right people at the right time and in the right context.
But we don’t just plan media campaigns – we also execute them with precision and agility. Our strong relationships with media partners and our expertise in negotiation and buying allow us to secure the best possible rates and placements for our clients. At the same time, our real-time monitoring and optimisation capabilities ensure that their campaigns are always performing at their peak.
At the heart of our Media Planning and Buying Services Unit is a commitment to accountability and transparency. Our clients deserve to know exactly how their media investments are performing, and we provide them with detailed reporting and analysis that allows them to make informed decisions and adjust their strategies as needed.